Traffic planning for museums involves a thorough study and review of visitor movements and behaviors, architecture and layout, wayfinding and signage, and staffing and operations. Hear how the Brooklyn Museum and the Barnes Foundation partnered with Arup to evaluate and test operations, lobby layouts, staff positions, visitor touch points, and engagement methods to improve the entry experience for their visitors. Hear how each project team navigated institutional objectives and garnered buy-in for their respective projects and unexpected lessons they learned along the way.

Speaker(s):
Eric Rivers, Sara Devine, Shelley Bernstein


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