Learn about three experiments: a course that integrated research into training museum studies students; the exhibition created by these students, which was used as a laboratory experiment in visitor behavior; and a year-long survey study of visitors conducted by museum staff. These are linked by IPOP, a theory of experience preference that identifies four key dimensions of experience—ideas (conceptual thinking), people (emotional connection), objects (visual language), and physical (somatic experience). It maintains that individuals have preferences among these dimensions, which affect how exhibitions are created and experienced. Education, Audience Research & Evaluation track generously supported by the Canadian Museum for Human Rights

Andrew Pekarik, James Schreiber, Jean Francois Leger, Kiersten Latham,