Collecting, analyzing and reporting on data is often viewed as a long and tedious process, but it doesn’t have to be this way. How often do we collect data and leave the results on the shelf? How often are we even unaware of the information at our fingertips and the possibilities it offers? In this session, you will heare and share how data can drive transformations at our institutions and discuss interfacing new data strategies with existing systems. Using a worksheet designed by the presenters, you will assess what data already exists at your organization and design action plans that challenge you to transform your thinking about how we use what we collect.

Education, Audience Research & Evaluation track generously supported by the Canadian Museum for Human Rights


  • Lynn Dierking


  • Sheri Levinsky-Raskin
  • Karen Plemons
  • Jackie Armstrong